Tag Archives: content strategy

by admin in Content Marketing, Productivity, Research

3 ways to use Google Analytics for content strategies

TweetIf you use Google Analytics for your site or blog, I have 3 quick tips on how you can use it to enhance your content strategy. This is a very new blog, so I like to check in and see what my visitors are interested in. I’ll show you how I go through that process [...]

by admin in Content Marketing

Treat each page as a landing page…because it is.

TweetI read through a forum discussion the other day that started out by asking the question “What is a landing page?”. There were lot’s of well thought out answers and opinions. Some good answers on how to create a landing page. Some on how to optimize existing landing pages. Some links to good examples and [...]